The citizens of China and South Korea who wish to buy Chanel bags can only do so once a year.The luxury brand is dosing its sales in both countries in an effort to overcome organized resale points that are benefiting from an increase in the demand for luxury items.
This decision is only one more example of the economic and shortage crisis that crosses the world, as well as shortage or lack of fuel, food and even labor, among others, which forces its price increase in some cases.Luxury products have not been fought and the companies that distribute these objects, whether official points of sale and through online resale operators, have been affected.
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— Chris Narbone Thu Jul 02 17:40:44 +0000 2015
The market of sale of luxury fashion items has increased with notoriety in recent years, and there are many brands in the sector that are adopting strategies to combat this phenomenon, given the increase in demand well above that of the offer.At present, it is valued at 34 million euros and represents about 9.5% of the total consumption of these goods, whose figures could increase between 15% and 20% in recent years, according to a Boston reportCONSULTING GROUP FOR HANDING.
Also, in some cases, such as the Hermes brand, they ask that they be only two units, while others choose to be three.