Since this year, the Spanish woman has been the marketing director of the British department store group, which she joined after passing through the ranks of LVMH. She is also an adviser to the British Fashion Council (BFC).
The expert points out that it is not possible to choose only to strengthen the most remote neighborhoods and create independent zones, but rather that it is necessary to aspire to establish fluid communication between them to promote both economic activity and multiculturalism.
The first socialist mayor of the Toledo town defends that the industry of Fuensalida has been able to adapt, but there is still ground to cover in terms of attracting talent and digitization.
The vice president of the viscose giant's textile business argues that price is still the main barrier to the expansion of recycled fibers, and calls for more action from governments to accelerate the change.
With a lifetime dedicated to the fair industry, Provost is optimistic but critical, anticipating a further process of consolidation and concentration. The example is at home: Tranoï was acquired last year by GL Events Exhibitions.
Ahead of the starting signal for the Barcelona TextilExpo fair, the commercial attaché of the General Consulate of Turkey in Barcelona points out the challenges facing textile production in the country, especially in sustainable aspects.
The associate director of fashion and luxury at Boston Consulting Group is optimistic about the future of personal luxury goods, which are already on the road to recovery thanks to customers spending more than $5,000 a year on the sector.
Héctor Saracho, head of strategy at Interbrand Madrid, explains how luxury and sports brands have increased their positions in the Best Global Brands 2021 annual ranking. In addition, this year, Sephora has entered the list for the first time list.
The group's client general manager, and Almudena Cárdenas, digital business development, take stock of the first year of operation of Tendam's multi-brand platform, with which the company has introduced third-party firms into its offer.
The executive joined the shoe chain in 2020 after being CEO of Springfield and leading Fifty Factory, also owned by Tendam. At Merkal, he leads a new three-year strategic plan.
The Catalan fashion cluster celebrates its tenth anniversary. Its executive director reviews the main projects, points out the opportunities after the crisis and explains why collaboration is more important today than ever in the sector.
The general director of Première Vision, the largest fair organizer in the textile industry, is optimistic about the physical return of fairs after the first two experiences in July. The challenge for the future will be, according to Lasbordes, to find the ideal balance between the physical and virtual offer.
Financial muscle, professional management, digitization and a "retro-projective" vision are, according to the expert, the keys that have allowed the sector to better navigate the crisis and recover sooner.
The large distribution company, controlled by Thomas Meyer, launches a start-up accelerator to keep up with innovation.
The foundation, which works with NGOs to develop campaigns to raise awareness about sustainability, has just published a study analyzing greenwashing in fashion.
The executive joined the British firm at the beginning of 2019 after a long career in groups such as Max Mara or Guess, where he was president of the European market.
The executive, who joined the representation agency in April, maintains that working with influencers creates a calling effect and recognition and value to a brand.
The executive, based in Barcelona, has just assumed the vice-presidency of Europe, the Middle East and Africa of the fiber giant.
The consultant's partner in Madrid reviews the current situation of the luxury sector and is optimistic for the recovery, although she rules out a return to the growth of “Chinese bulimia”.
The president of the Spanish Association of Products for Children (Asepri) and manager of the Paz Rodríguez brand assures that one of the keys for the sector will be collaboration between operators and the launch of new product lines for adapt to the context.
The company's director of marketing and human resources argues that retailers should invest more resources in improving the shopping experience to win back customers.
The commercial director of the Spanish cycling company SLS Bikes insists on the change that the sport of two wheels is undergoing, both in its practice and in its equipment, to which customers increasingly place greater value .
The project director of the Chinese fashion fair takes stock after three post-pandemic physical editions.
The person in charge of the Japanese chain in the Spanish market defends that the brand's basics will continue to have a place when normality returns, although he acknowledges that price is important.
The director of the largest fabric fair in Paris is optimistic about the future of the format, although he acknowledges that there is still great uncertainty.
The president of the Valencian Association of Footwear Entrepreneurs (Avecal) also leads the national Federation on an interim basis after the departure last year of José Monzonís.
The president of the Spain Fashion Confederation describes as a “comparative grievance” that part of the fashion industry was left out of the list of sectors eligible for direct government aid.
The executive director of the Catalan fashion cluster assures that the fairs and showrooms will return, and that what has been learned in recent months as a result of the pandemic will remain and will serve to complement the physical events.
The director of the only center that the British group has in Spain is confident that tourism, key to the complex, will begin to recover from May.
The general director of the start-up accelerator assures that the key for new companies is to adapt to changes and reinvent themselves.
Bettoni, promoter of the consultancy specialized in sustainable materials, believes that it is of little use to invest in sustainable materials if the message that is communicated does not evolve.
The founder of the company that won the first edition of the Fashion Startup Congress reviews the challenges of undertaking fashion and calls on the government to launch a campaign to promote responsible consumption.
Value, price, safety and preferences will be the keys to retail after the pandemic, according to the chief economist of the National Retail Federation.
The analyst, an expert in predicting trends, maintains that the pandemic has forced the trends to lengthen and that, although the tracksuit will end up coming out of the closet, it will be difficult for heels to return.
The CEO of Bóboli assumed the presidency of the Catalan cluster last June. Now, half a year later and in the midst of a new wave of restrictions, she is confident that the funds for recovery will arrive.
The director of the organizer of Colombiatex, which is being held these days in digital format, is a firm defender of the physical format.
The Iese professor recalls that in 2019 the sector had 80% of the sales it had before the financial crisis and maintains that the current crisis will cause it to lose weight again.
The director of the consultancy's retail area believes that there is a lack of “intelligence” in fashion pricing and that it should adopt mass consumption strategies, such as personalization.
Laura Cabeza is responsible for supply chain and smart factory at Capgemini Invent Spain, which has recently published a report on resilience in the supply chain of fashion companies to face the context caused by the pandemic.
The head of retail at Everis in Europe, the Middle East and Africa maintains that the advance of digitization in the fashion sector does not have to penalize the sector's margins.
The ecommerce group specialized in sports has exceeded 25 million euros in turnover in this campaign, which has been extended for a week.
The president of the Sedera Textile Federation and the Confederation of the Textile Industry believes that the future passes because the industry closes the circle and lives only from the materials that are already on the market.
Rey defends that the sluggishness of consumption will continue as long as there is uncertainty and believes that Black Friday this year could be the final touch for many small businesses.
Athey is part of a group of researchers who last month published research on the presence of denim microfibers in the environment.
The director of Mercedes-Benz Fashion Week Madrid and Gran Canaria Swim Week by Moda Cálida defends that the catwalks continue to be a channel for doing business.
Díez is vice president of the women's category at Zalando. The pure player promoted the Do More strategy last year to advance in sustainability.
The lawyer defends that the Government does not have much more room than to continue trying to buy time, but that the ERE, sooner or later, will end up arriving.
The president of the Spanish Fashion Confederation defends that it is time to bet on relocation and accelerate long-term transformations such as sustainability or digitization.
Espejo leads the business in Spain of the company specializing in payments Klarna, which has just landed in the country.
The territorial director in Catalonia of the consultancy and valuation company assures that activities related to new technologies and new lifestyle habits will appear in the main commercial axes.
The president of the employers' association and CEO of Neck&Neck demands more government measures and maintains that the impact of the pandemic on employment will be structural.
The Secretary of State for Internationalization of Portugal maintains that a country cannot survive without industry, but that it must evolve to include services and added value.
The head of consumer products and retail believes that the changes in habits that the coronavirus has accelerated will remain after the crisis and that the great challenge is the lack of confidence on the part of the consumer.
The director of the Día Mágico communion and ceremony fashion fair points out that it was the companies in the sector themselves that proposed holding the event.
Kantar's head of brand guidance explains that it is mandatory to communicate something as a brand, because if it is not done, the competition does.
The general director of Bóboli takes the reins of the Catalan fashion cluster at a critical moment marked by the coronavirus crisis. In her roadmap, the priority is sustainability.
The former CEO of Grupo Cortefiel (now Tendam) is in charge together with his partner Martin Poppe of the executive recruitment company Sedna Executive Search.
The consultant's partner and director of the Barcelona office believes that the fashion sector will be smaller not only because of this crisis, but also because of the pressure of sustainability.
The director of the Higher Center for Fashion Design in Madrid at the Polytechnic University maintains that, although the center has adapted during confinement, its educational model must continue to be face-to-face.
Oliver is a PhD in Advertising and Economist and is a professor at Iese and Isem. The expert believes that the crisis will not mean major changes in consumption or communication.
The general director of the Spanish fashion distribution company predicts that the fashion market will become smaller, but that of online fashion will grow.
The Everis retail manager in Europe, the Middle East and Africa argues that it is time to accelerate the pending transformation of the fashion business.
The chief economist of the National Retail Federation stresses that much of US retail is SMEs and that online is not enough to take the hit.
Contreras is an associate professor at the business school and consultant, and has led the study The impact of the coronavirus on moods, habits and consumption.
The business school professor defends that brands now more than ever must demonstrate their usefulness and that ecommerce will not benefit as much as it seems from confinement.
The professor, specialized in Behavioral Economics, assumes that leisure at home will emerge stronger from the crisis, boosted by the disappearance of misgivings about online shopping.
The founder of the consultancy The Avant Guide Institute has advised renowned international companies such as MasterCard, Samsonite, BMW and Booking.com on the power of innovation and how to take advantage of retail trends.
The CEO of T2T Solutions believes that the crisis has accelerated the process that was already underway and that part of the production will return to nearby markets.
The new president of the Associação Têxtil e Vestuário (ATP) reflects on the relocation of the industry and the challenges and opportunities of the sector in the current scenario.
The mayor of the Spanish footwear hub defends the need to promote a sector that for some time was largely forgotten by the industry in Spain.
The general director of the Parisian supply fair has indicated that this edition is marked by the coronavirus crisis, since almost a third of the exhibitors are Asian.
The retail director of the real estate consultancy defends that retail continues to be an investment market unrelated to cycles, although the demands of operators have changed.
Pablo Borrás is the CEO of the digital marketing agency 2beDigital, specialized in the footwear sector. For the executive, digital marketing will be more qualitative and less quantitative.
The head of fashion research at Euromonitor International reflects on how to prepare for a new crisis, what will happen with the athleisure boom and why we should start today to build loyalty among the elderly.
Eloy de Sola is the Head of Consumer Products and Retail at Capgemini Invent, which has just released the Smart Stores report on the impact of automation in physical stores.
The professor at the University of Delaware, an expert in global fashion commerce, defends that the sector is today more global than ever, but, at the same time, more regional.
Yarkoni is one of the main figures behind Colorifix, a company that caught the attention of the Swedish giant H&M, and which specializes in dyeing textiles with microorganisms.
Alava has led the company Infinited Fiber since 2015, in which H&M participates and specializes in a technology to manufacture new natural fibers from waste.
The CEO of the architecture studio explains that the search for experience in shopping centers is also linked to the offer of the complexes.
The board of directors has been running a human resources consultancy specialized in fashion, luxury and hospitality retail for four years.
The CEO of the economic observatory Eixos.cat assures that in Manhattan the large stores have remained empty because their prices are too high.
Pisco is one of the promoters of a new European association of fashion designers, which wants to vindicate the role of independent design before consumers and institutions on the continent.
The Swedish ambassador to Spain explains how his country implemented a sustainable economic development policy twenty years ago that has allowed it to maintain “relatively high” growth.
An industrial engineer by training, Niño is in charge of the La Rioja multi-brand Mikonos and is the promoter of the Lovisual event, with which he wants to link and make visible businesses and creators through their shop windows.
The executive, in charge of the Rfid group, maintains that the main obstacle to this tool that has been on the market for decades is not the investment it entails but the organizational change it entails.
The CEO of the optics giant points out that the trend in the sector continues through the concentration of companies to join forces.
The businessman is the CEO of Influencity, a data analysis agency for creating campaigns with influencers.
The director of L'Oréal Paris in Spain explains that, although the sector is highly fragmented, there is still room for new brands.
The new president of the Spanish Association of Products for Children assures that there are many visitors who did not come to the Fimi children's fashion fair because they were missing some brands.
The executive defends that "the factory of the future already exists" and that digitization is driving the relocation of part of the textile industry, since costs are equalized.
Since the end of 2018, the board of directors has been in charge of the Consortium of Commerce, Crafts and Fashion (Ccam), the institution attached to the Catalan Generalitat and responsible for organizing the catwalk.
The American, of Italian origin, has been chief digital officer of VF Corporation since 2018. The executive defends that digitization should cover the entire value chain, from production to the store.
The French manager, in charge of the fair specialized in the denim industry, explains that the fair relies on itineraries to reinforce itself in fashion and accentuate the experience, linking itself much more with the city.
The president of the Textile, Accessories and Leather Trade Business Association (Acotex) assures that the market must moderate the policy of promotions and discounts for the sector to recover profitability.
The head of the beauty division of the consultancy specialized in predicting trends explains that currently one of the main consumer demands is to know the origin of the products.
The founder and CEO of the personnel selection consultancy, which this year celebrates its tenth anniversary, emphasizes that it has gone from looking for team managers to professionals with passion.
Founding partner of the Retalent consultancy, the expert points out that the stores will be integrated into new spaces that will serve as home, workplace and meeting place.
The vice president of the largest global lobby for shopping centers explains that complexes that are poorly managed, obsolete and that do not know how to adapt to change will continue to close.
Foncillas, a research professor and lecturer, has just published Winners, a book in which he gives the keys to omnichannel and digitization so that brands and retailers reconnect with consumers.
Kantar's director of marketing and business development assures that when a consumer makes a purchasing decision, they do so influenced by the big data in their brain, which is the result of all the experiences they have lived and all the products you have tried.
The expert, a marketing professor at the Esade business school, explains the challenges facing retail with the new digitalization paradigm.
After the large parcel delivery companies announced that they would raise prices for their customers, the IE Business School professor of operations strategy and supply chain analyzes the situation in the sector.
The retail expert from the American consultancy assures that innovation does not always have to do with incorporating technology into the store.
The consultant's head of consumer products and retail explains that, to date, the last mile is still not profitable and notes that consumers are not willing to pay for this service.
The researcher from the Open University of Catalonia, together with Juan Carlos Gázquez, has delved into the senior population as a new consumer segment. According to the expert, today it is obsolete to talk about Third Age.
The executive creative director of Interbrand in Spain also assures that reputation is everything and paraphrases Jeff Bezos when he says that a brand is what they say about you when you are not in the room.
Spain has set a record for the third consecutive year by adding more than 5,843 million in investment. However, the weight of the international investor in these operations reveals the dependence of the Spanish market on foreign capital.
Leading the Pasarela Cibeles (now Mercedes-Benz Fashion Week Madrid) from the outset, Leonor Pérez Pita, also known as Cuca Solana, points out that the greatest milestone in fashion design in recent decades is have been valued.
A member of one of the Catalan textile families, Generó is currently in charge of Diktons. According to the executive, cooperation is the best way to compete in a globalized world.
The marketing professor at the EAE Business School stresses that fashion has become trivial, entering a spiral of low prices and informal style.
The expert believes that a good leader must be able to understand the reality of the company, represent its values and create alliances between people inside the organization with external institutions.
With an extensive career as area manager for various retail groups, Álvarez has been a retail consultant for several years. He defines himself as a store specialist and has just published the book Retail thinking.
The director, manager of the Galician children's fashion company Paz Rodríguez, explains that one of the main challenges of the sector in Spain is to diversify channels, because it still maintains a high dependence on multi-brands.
President of the European textile and clothing employers' association, Huneke went yesterday to Ontinyent (Valencia) for the seventh annual convention organized by this lobby.
The founding partner of the Retalent consultancy reflects on the department store model after the crisis at Sears, one of the largest groups in the sector.
The director of Informa's DBK Sectoral Observatory reviews the current situation of the optical sector in Spain, which has managed to overcome the pothole of the crisis and now views the merger between Essilor and Luxottica with some uncertainty.
The new president of the Spanish Intertextile Council explains that today's sector has nothing to do with the operator in blue overalls, but that image still persists.
The board of directors, responsible for the watchmaking company in Spain, explains that it has taken a great effort to convince the jewelry and watchmaking sector of the need to sell online.
The national director of retail intelligence of CBRE in Spain analyzes the behavior of retail in the next academic year, which will be marked by a stabilization of income and the entry of new players in prime axes.
The director of the Madrid fashion fairs and of Mercedes-Benz Fashion Week Madrid takes stock of the latest edition of Momad, the first under her mandate.
General Secretary of the chemical, textile and graphic arts sector at UGT, Ruiz has been at the negotiating table for the new textile and clothing agreement, which was signed last Monday at the Madrid Chamber of Commerce .
The manager, who took over as CEO of the Italian fair organizer a year ago, does not rule out exporting the Pitti salon formula abroad in the short term.
The head of sustainability of the cosmetics giant in Spain explains that sustainability will be a "non-competitive factor for those who are not truly committed."
The man who was CEO of Amichi between 1997 and 2013 analyzes the changes that have taken place in the fashion sector in recent years with the increase in digitization.
The head of sustainability of the fashion distribution group and board member at the C&A Foundation assures that there is no other industrial sector that is as attentive as fashion to what happens in the factories of its suppliers .
The manager of the Agency & Cushman&Wakefield's Tenant Representation of Spain reviews the evolution of retail in the national market in the first half of the year.
The director of training and market knowledge of the National Association of Perfumery and Cosmetics (Stanpa) points to Latin America and Africa as the regions with the greatest potential for the sector abroad.
The director of the educational entity in Mexico analyzes the keys that have led the North American country to be the world market where luxury grows the most.
The retail and consumer goods partner of the international management consultancy Oliver Wyman reflects on the changes in consumer behavior since the crisis, as well as the challenges of fashion brands in the physical field and the on-line.
The footwear businessman from Rioja, in charge of the family business Garmaryga, is the new president of the Association of Footwear and Related Industries of La Rioja (Aiccor) and the Technological Center of Footwear of La Rioja (Ctcr ).
The retail consultant and creator of the Retail News Trends blog defends that the Retail Apocalypse is an unreal myth and urges department stores and shopping centers to reformulate their business model, which is “obsolete”.
The manager, with extensive experience at Harrods, has taken over La Galería de Canalejas, the new shopping complex that will open its doors next year in the center of Madrid.
The executive is in charge of the communication agency Newlink, based in Miami, which works for groups such as Bayer, MTV, Citi and Philip Morris.
The head of lifestyle at WL Gore and Associates says the next frontier of sportswear is the office as fashion and practicality are rapidly merging.
Fernández, a partner in the consultancy and head of the retail sector, outlines the challenges and opportunities for traditional brick operators presented by the rise of online titans such as Amazon.
The tailor is a member of the craft seal committee of the Spanish Tailoring Association, along with Joaquín Fernández Prats and Marc Munill Bofill.
The cybersecurity expert warns of the dangers that threaten the virtual environment and emphasizes the consequences that companies will suffer if, after May 25, they register a data leak from their clients as has happened to Facebook.
Llorens has a track record of more than thirty years in the brand consulting sector. The manager is in charge of the Summa Branding consultancy and chairs the sector association, Aebrand.
The CEO of TLG Commerce explains the keys to online commerce in China, a market that is a step ahead of Europe and that bills more than any other country in this segment.
The president of the Spanish Association of Shopping Centers and Parks (Aecc) defends the good health of the sector and ensures that the retail apocalypse will not reach the Spanish market.
The former manager of Grupo Cortefiel is, together with Martin Poppe, the promoter of the recruiting agency Sedna Retail, which started up last year and specializes in retail and consumption.
Mahé defends that the new digital scenario will not imply that the seller must have more technological skills, but human ones.
Galindo is in charge of JLL's research area in Spain. The expert defends that Spain is attractive for investment, although all areas of real estate are being transformed.
The general director of the sports company in the Iberian Peninsula analyzes the good moment of the sector in the country, the concentration of operators and the characteristic features of the Spanish client compared to other European countries.
Díaz is in charge of the Spanish Intertextile Council (CIE) which this year is facing the renegotiation of the sector agreement.
María de las Heras began her career at Inditex before making the leap to human resources. She now runs a consultancy specialized in retail, fashion and cosmetics.
The manager is responsible for retail in the real estate consultancy. Fernandes has a professional career linked to the real estate business of commercial premises.
Torralba is an asset manager for the outlet shopping center operator Neinver. The executive defends that Spain is still far from the ratios of other European countries.
The CEO of Launchmetrics, a company dedicated to the development and commercialization of predictive technology, analyzes the challenge of integrating big data within companies and the role of influencers in the fashion industry.
García is the sales director of the Bureau Veritas Spain consumer products division. The directive ensures that in fashion the legislation is more lax than in other sectors, but companies are betting more and more on stamps as a communication strategy.
The president of the Spanish Association of Foreign Trade Professionals (Acocex) analyzes the basic requirements that any company must meet to make the leap abroad and which are the markets with the greatest growth potential for Spanish fashion .
The head of the global sustainability strategy of the French cosmetics giant was in Madrid for the fifth edition of the CSR Spain forum on corporate social responsibility.
De Vicente has been in charge of Kiabi's international development since this month.
The current marketing director of Fund Grube and the only member of the founding family in the company believes that in order to avoid conflicts of interest and bring order to a family business, the different members of the family should leave the day to group day.
The Andalusian company has just signed an agreement with Real Sociedad to strengthen its presence in northern Spain.
The manager, who has been in charge of the textile technology center since 2001, has led the expansion of this institution, which today has a turnover of 21 million euros, has a staff of 270 employees and subsidiaries in eight countries.
The manager is responsible for the cognitive retail area at IBM, where he started working in 2008. His professional career includes the development of CRM and marketing projects, as well as directing business development in the retail sector. the great distribution
The businessman, one of the co-founders of the technology company, had been responsible for operations for Europe at Inditex. Nextail is specialized in stock management for fashion retailers.
The general director in Spain of the tax free payment management company explains the sensitivity of tourist spending to macroeconomic fluctuations and how the fall in oil prices reduced the arrival of Russian tourists.
Pepe García, co-founder of the strategic and design consultancy CuldeSac, talks to us about the digitization of the point of sale and the need to capture the universe of each brand.
The consultant, founder of Value-on, believes that Spain should combine French and Italian models to become a benchmark in fashion, taking Made in Spain as a cover letter and betting on innovative design.
The board, which chairs the Italian group's sustainability committee, believes that sustainability must go beyond reputation and awareness and involve consumers in its actions. According to Chiara, the consumer adheres to initiatives in which they see their involvement feasible.
Gloria Montañés and Luciana Borroni are co-founders of iTrend, a consultant and online content manager in the fashion, lifestyle and beauty sector.
The businessman is president of the Igualada textile group, one of the organizers of the Bstim textile supply fair, which is being held these days in the Barcelona town.
At the end of 2016, the Spanish footwear fair appointed the director, CEO of Pons Quintana, as the new president of the organizing committee in a gesture that represents a new approach between Ifema and the sector.
In the last year, the manager has led the transformation of Momad Metrópolis into two autonomous and independent fairs, with which the fashion and footwear offer is once again separated.
The German executive has just taken over the reins of the European employers' association of the textile and clothing industry.
After the purchase of Fornarina by the Asian supply group People Group, Mauro Gabrielli will take the helm of the brand in its relaunch. Addressing the teenagers of the beginning of the new millennium, Fornarina seeks to revive the success that the brand achieved in those years.
Marc Vidal is founder of the investment fund Idodi Venture Capital, based in Ireland and Spain. Vidal is, in turn, co-founder of the start-up accelerator Conector, a project that he launched four years ago together with other businessmen such as Carlos Blanco or the publicist Risto Mejide.
Together with Josep Batet, head of the legal area at the textile employers' association, they sign the first practical guide on how to label products.
Strömblad is part of the sustainability team in the environmental area of the Swedish group in Stockholm.
The new creative director of the British company stresses that the speed of fashion has also reached footwear.
The professor has focused his entire professional career on the study of the textile industry in Catalonia.
The consultant explains that “technology fails when it is bought before understanding the needs of the clients”.
The businessman took office in mid-September, taking over from his father, who held it for the past year and a half.
The manager, with a long history in the body for the foreign promotion of the Indian fashion industry, will be leading it until 2017.
The expert in marketing and fashion retail assures that the markets in which the sector will grow the least in the coming years are precisely those that have the most culture of it.
Fernandes assures that e-commerce is not a threat, but rather that it will lead to the opening of more stores, although perhaps with different models.
The manager explains that the sneaker market is growing because "there are many people who switch from formal footwear to sneakers, even people who wear suits and ties and work in a bank."
The new president of the CIE is committed to highlighting the textile sector before public entities, but also before fashion companies.
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